The SEOptimer Blog

11 Jul

How to Fire a Client (with Sample Script)

Having a lot of clients at your agency is amazing, it reflects your ability to deliver effective business results for your clients and showcases your organization’s efficiency. However, not all

4 Jul

SEO for Financial Services: 8 Elements for Success

SEO for financial services can be challenging. Investment and wealth management clients use search engines to find information, compare services, and make informed decisions. By incorporating th...

27 Jun

200 SEO Abbreviations & Acronyms for Marketers

Do you often get confused by the multitude of SEO abbreviations and acronyms used in the digital marketing world? Navigating the complex terminology of SEO can be overwhelming. This ultimate lis...

20 Jun

15 SEO Influencers You Must Follow on Social Media

Search engine optimization is challenging, and you need to keep updated with the latest developments around search engines and understand the newest ranking algorithms to get the best results from yo...

13 Jun

8 Big Google Updates From the Past Year (With Advice From Marketers)

In a world where a lot can happen in a year’s time, SEO professionals and marketers need to constantly be aware of the latest changes in Google and the world of search engine optimization. Some

6 Jun

Heading vs Title Tags: What are the Differences & How to Create Them?

Wondering what are the differences between heading and title tags? Since both heading and title tags are used to tell the readers what the page is about, it’s not unusual to get mixed up between...

30 May

How to Create the Perfect Content Brief [Free Template]

Content marketing is one of the pillars of search engine marketing. However, producing content on a regular basis takes proper planning and management. Since agencies with multiple clients tend

23 May

What is an SEO Slug & How to Optimize it for Google?

One of the most crucial SEO elements that are most often overlooked by website and business owners is the SEO slug. An SEO slug is the part of a URL that identifies a specific page on a website....

16 May

SEO for Construction Companies: 8 Tips to Build Your Traffic

Like any other industry, the construction industry faces massive online competition. From real estate companies to house refurbishment firms, the construction industry has a lot of players in the mar...

9 May

Marketing Agency Structure: The Best Types (with Feedback from 5 Agencies)

The history of the term ‘agency’ can be traced back to the 19th century when Volney B. Palmer opened the first agency in the US. He referred to his business as an ‘agent’ and operated essentiall...

Categories